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Day 1: Monday, January 23rd, 2012 - Mountain View, CA

Day 1
Main track
Parallel track 1
Parallel track 2
08:00am Registration, Exhibition & Continental breakfast
08:45am Opening words Amir Dan Rubin, Stanford Hospital and Clinics
9:00am Keynote Address Brian Druker, Oregon Health & Science University, Howard Hughes Medical Institute
  Session 1: Emerging Technologies Tutorial  Tutorial
09:15am Introduction to Session
Alexis Borisy, TRV Dx Massively
Targeted Drug
Maureen Cronin Molecular Biology
Technologies +
Systems Biology &
Michael Goldman
09:30am Solving the Challenges of Sequencing for Molecular Diagnostics
Stefan Roever, Genia Technologies
09:45am NABsys Positional Sequencing Barrett Bready, NABsys
10:00am Clinical Applications of NGS in Oncology: Changing the Molecular Testing Paradigm Michael J. Pellini, Foundation Medicine
10:15am Break: Exhibition and networking Company Competition Podium Presentation
10:45am New Technologies and Computation are Changing the Face of Human Genetics Dave Galas, Institute for Systems Biology Andrew Kurtz
NCI SBIR Atul Butte Stanford University
11:00am Proteomics: Proteome Dynamics and Tissue Flux Imaging Marc K. Hellerstein, UC Berkeley/KineMed Inc. Auxogyn   C.Douglas
11:15am PET: Imaging Assays of Disease Biology
Michael Phelps, UCLA Biognosys   Steven Bartz Merck
11:30am Patient Single-Cell Imaging and Neurodegenerative Disease Steven Finkbeiner, Gladstone Cynvenio Hakan Sakul Pfizer
11:45am Biomarkers in Depression, Anxiety and ADHD Evian Gordon, Brain Resource DigiSight Ashley Dombkowski 23andMe
12:00pm Buffet lunch
Exhibiton, networking
Buffet lunch
Exhibition, networking
Buffet lunch
Exhibition, networking
01:00pm Semiconductor Based Point of Care Genetics Chris Toumazou, DNAe   David Fineman Kinemed
01:15pm Patient Driven Convergence of Clinical Discovery and Care
James Heywood, PatientsLikeMe DVS Sciences
College of
01:30pm Biomarker Discovery from FFPE Tumor Specimens via Whole Transcriptome RNA-Seq Joffre Baker, Genomic Health Epizyme Walter Koch Roche Molec. Dx
01:45pm Expert Update Supreme Court View on Prometheus Case Michael Shuster,
Fenwick & West
Expression Pathology Michael Buckley Takeda
02:00pm Confessions of a Serial Entrepreneur: : A Conversation with Ryan Phelan Ryan Phelan, DNA Direct
John Steuart, Claremont Creek Ventures
GeneKey David Ewing Duncan  
  Session 2: Into The Clinic    
02:15pm Personalized Medicine Moves into the Clinic Ralph Snyderman, Duke University James Burns AssureRx
02:30pm Genomics in the Detection of Heart Transplant Rejection
Jon Kobashigawa, Cedars-Sinai Genia Technologies Dave Craford Affymetrix
02:45pm Clinical Evidence and Financial Incentives for Genomics in Heart Transplantation Pierre Cassigneul, XDx


Ron Gutman HealthTap
03:00pm Break: Exhibition and networking Break: Exhibition and networking Break: Exhibition and networking
03:30pm Smarter Clinical Trials: Building The Tools to Match the Right Patients to the Right Trials William Dalton, Moffitt Cancer Center


Lidia Sambucetti SRI
03:45pm Cancer Therapy in the Era of PM: Efficacy, Acceptability & Affordability Ron Levy, Stanford Medical School Integrated Diagnostics Hank Greely Stanford Law
04:00pm Targeted Myeloma Therapy; Moving Targets C. Ola Landgren,  NCI


Frederick Lee Oracle
04:15pm Superior Economics & Efficacy of Personalized Preventive Care Andrea Klemes, MDVIP Linkage Biosciences
Flavia Borellini Genentech
04:30pm Into the Clinic and Integrated
Into Personal Health
Sharon Terry, Genetic Alliance


Lisa Suennen Psilos Group
04:45pm Session / Day 1 Closing Ralph Snyderman, Duke University

Day 2: Tuesday January 24th, 2012 - Mountain View, CA

Day 2
Main track
Parallel track 1
Parallel track 2
08:00am Registration & Exhibition Continental breakfast
08:45am PM and Companion Dx: IP Challenges & Strategies on the Path to Commercialization Catherine Polizzi, Morrison & Foerster LLP   Pauline Farmer-Koppenol Fenwick & West
Session 3: Rx/Dx Opportunities Company Competition  Podium Presentation
09:00am Introduction to Session Scott Patterson, Amgen

Microsonic Systems

Julia Ortega Medco
09:15am Diagnostics & Therapeutics Together:The New World? Scott Patterson, Amgen
Ted Snelgrove, Crescendo Bio
Pat Groody, Abbott
David Parkinson, Nodality
Walter Koch, Roche Molec. Dx


Jack Groskopf Gen-Probe


Andrew Schorr Patient


Jill Hagenkord Complete

Recombinant Data

Matthew Hudes Deloitte


Paul Beresford Biodesix
10:30am Break: Exhibition and networking Break: Exhibition and networking Break: Exhibition and networking
  Session 4: Evolving Regulation
Company Competition  
11:00am Regulatory Pathways: Which Path to Take?
Larry Lesko, University of Florida

Station X

Ann Kapoun Oncomed
11:15am Challenges to Getting IVDs to Market: Facts and Myths, and What You Can Do to Speed the Process Elizabeth Mansfield, FDA Colin Hill GNS Healthcare
11:30am Rapid Learning Through Digital Health: New Approaches to Establish Efficacy Peter Yu, PAMF TcLand Expression Ron Ribitzky R&D Ribitzky
11:45am Audience Q&A  


Bruce Cohen Fluidigm
12:00pm Buffet lunch
Exhibition, networking
Buffet lunch
Exhibition, networking
Buffet lunch
Exhibition, networking
Session 5: The Reimbursement Dilemma Company Competition  
01:00pm Personalized Medicine: View From Technology Evaluation Center
Naomi Aronson, Blue Cross Blue Shield

Telome Health

Jessica Melin Sony DADC
01:15pm Audience Q&A

Tissue Genesis

Robert Michel The Dark
01:30pm Payer-Provider Collaboration Matt Zubiller, McKesson Translational Software Louise Perkins MMRF
01:45pm Genomic Coding:
Competing Stakeholders
Bruce Quinn, Foley Hoag


Stephen Montgomery Stanford University
  Session 6: Next Generation Health IT Company Competition  
02:00pm Personalized Medicine: Humanity’s Ultimate Big Data Challenge Brett Davis, Oracle Health Sciences


Mark Lee Genomic Health
02:15pm NextGen Sequencing Technologies: Advances, Applications and Challenges Mostafa Ronaghi, Illumina


Daniel Kraft FutureMed
02:30pm Integration of 'Omics' Data with Clinical Phenotype to Enable
Systems-Oriented Research
Jean-Pierre Kocher, Mayo Clinic Zipongo Ronald Eisenstein Nixon Peabody
02:45pm Data Mining Electronic Medical Records to Understand Drug Response and Interactions
Russ Altman, Stanford University Richard Hockett Affymetrix
03:00pm Break: Exhibition and networking Break: Exhibition and networking Break: Exhibition and networking
  Session 7: PMWC 2012 Most Promising Company Competition
03:30pm TOP 3 Presentations to audience and Judging Panel Feedback
04:15pm 2011 winner update and voting  
04:30pm 2012 winner announcement      
05:00pm Closing
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